Save much more with the promo code matchups and also extra discounts. Register for and get our newsletter about future offers and also promotions. Search the ads listed below, spot the in-ad specials, visit Compare Foods, saving every week. He hopes that future generations of his family can bring the chain to states where there is a great Hispanic presence and where the name of Compare has still not reached.3 Compare Foods locations See the current ad: Valid: – “These are the things that give us the greatest satisfaction because it was a dream that I had, a desire to build something Hispanic that Latinos can identify with and I believe that Compare has met this objective.”įollowing his dreams, Peña is working at making a presence for Compare Foods on a national level. For example, we have a foundation where there are 13 students each year that receive help for attending college and we work to be an integral part of the communities where we have a presence,” he said. “Today I feel proud that the idea has worked and that the Grupo Compare offers constant support to the community. We then convert the group into a franchise,” Peña said.Īfter 25 years of being in business, at age 64 Peña takes great satisfaction in having achieved his dream of creating a chain that represents family values and Hispanic pride.
We each have a group of two or three businesses. “We are a large family of 15 siblings, and we are involved in the chain. They are operated through the family as well as through franchises. Today the Grupo Compare has 92 supermarkets on the East coast. They arrived in Charlotte in 2003 and established a location (50,000 square feet) in Durham. The first location in this open state was in Zebulon. In 2000, Peña and his siblings found that in North Carolina the Hispanic population was growing at an accelerated rate. We continued growing, buying up that were being shut down,” the businessman recalled. We kept our customers while they were closing.
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But when we began to expand, we competed with the American chains that did not know how to address the buying needs of Hispanics. “At that time the big chains did not understand Hispanic immigration. Related Article: Why did Compare Foods change its name? This time he worked under the brand of Associated Supermarkets.Įligio Peña origin, arrival, life and moreĮligio Peña, an immigrant from the Dominican Republic who fled the civil war in his country arrived in the United States in 1970 and settled in New York. Once he finished his studies in business administration, he returned to work in the business sector. He bought a taxi in order to work during the day and attend college at night. Nonetheless, he knew he had to prepare himself in order to flourish in this difficult business sector.įor that reason, Peña decided to sell his partnership in the store. Years later, thanks to Peña’s determination and hard work, he became a partner at a Hispanic grocery.
Once there, he quickly got a job in a Hispanic store or bodega. Fleeing from the political problems of his country, he landed in New York City. He came from San José de las Matas, located in the Santiago province of the Dominican Republic. Peña emigrated at age of 15 in April of 1970. We explore the life and accomplishments of Peña as founder and owner of Compare Foods.Įligio Peña and the grassroots of Compare Foods
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